Author: Emily Babbitt

Social-Distancing for Writers

social-distancing for writers

This week has been a turning point for the COVID-19 crisis in the United States. Many governors have enacted stay-at-home-orders, New York is erecting temporary field hospitals, and American manufacturers have pledged to build ventilators and protective equipment. All of this made me wonder: what does social-distancing for writers look like?

As writers, we often gain our inspiration from traveling, visiting historic sites, attending cultural events, and spending time with friends. Those things are not possible right now. Coffee with friends is limited to a FaceTime call and Google Earth is the only safe form of travel.

Social-distancing may be easy for some. And while working from home in your pajamas and watching Netflix all weekend seems like a welcome break from the usual pace of life, one can only handle so many hours of mind-numbing indulgence. Here are some tips to help writers be good stewards of their social-distancing time:

Self-Betterment

Reading

Take time for professional development, research, or inspiration — read books you’ve been wanting to read, listen to podcasts from inspirational writers or speakers, and take advantage of free online learning.

Whether you’re interested in developing your writing skills, learning about the publication process, researching for your own writing, or gleaning inspiration from fiction, take this social-distancing time as an opportunity to catch up on your reading.

Listening

There is a podcast for everything these days — from true crime to daily news updates to radio dramas. Here are two of my personal favorites that tell true stories and encourage me to see the world as a place full of opportunity and ideas:

  • This American Life — One of the most popular podcasts in the United States, This American Life shares true stories from Americans. Each episode is laid out in a three-act format and focuses on one central theme. One of my favorite episodes is set in my town of Lynchburg, Virginia, and tells the story of seven black students who integrated into an all-white boarding school in the late 1960s.
  • Criminal — Not for the faint of heart, Criminal tells true-crime stories in 30 minutes. The soft-spoken, inquisitive host — Phoebe Judge — tells true stories ranging from kidnappings to murder mysteries. Each episode also features original artwork!

Online Learning

If you enjoy learning new skills or knowledge, consider taking a free online class or watching a Ted Talk. Depending on how you like to learn, there are a variety of ways you can learn online.

  • Sites like Coursera offer traditional online courses that provide a structured, classroom-style environment. You can take courses from some of the country’s top colleges and companies.
  • If you prefer a more laid-back learning environment, sites like SkillShare provide video-based courses on a variety of topics. These courses are taught by professionals in the field. Students can even share their work with each other for feedback. While this is not a free service, you can sign up for a two-month free trial to occupy you during this time of social distancing.
  • Ted is a nonprofit dedicated to sharing ideas about technology, entertainment, and design. Ted Talks are usually presented at conferences and are available on YouTube and the Ted website. Search the Ted database for talks on any topic that sparks your interest.

Writing

social-distancing for writersIf you do not already have a writing routine built into your schedule, this time of social distancing is an opportunity to establish a writing discipline. Pick a time during your day to just sit down and write. You don’t have to work on a project or even write with intention. Just take some time to put a pen to paper or your fingers to keys and flex your writing muscle.

I’ve found the best way to exercise my writing muscle is to do “sprints.” Set a timer for five or ten minutes and write without stopping to edit or review. This sense of urgency allows me to write without my usual self-censorship. Some of my best work has come from “sprinting.”

Self-Care

social-distancing for writers

My governor ordered a stay-at-home order until June 10, so I will be spending a lot of time at home.

Practice self-care for writers: meditate, pray, practice yoga, or go for a walk.

By the grace of God, I’m still employed and am working from home. Though my workday is as busy as ever, I no longer have to budget time during my day for the commute to and from work, and I’m home for my lunch breaks. This gives me an additional hour and a half each day! I’ve opted to practice self-care during the time I spend at home.

Meditation and prayer are two things I’ve focused on over the past two weeks. My favorite spot to meditate and pray is my deck, which faces a treeline. I put down my exercise mat and lay on my back with my arms by my sides. Taking time to notice the noises — my wind chimes singing, birds chirping, and bees bumbling — and enjoying time away from the barrage of COVID-19 updates has really improved my mood. This is also a wonderful opportunity for prayers, either silently or aloud.

social-distancing for writers

Light activity like stretching, yoga, or walking has improved my moods and posture and decreased back pain from sitting all day.

Yoga or stretching helps with the stiffness and pain that comes with sitting at a desk. If I’m feeling stiff, I’ll either do some basic stretches or follow an instructional video on YouTube. My favorite video right now is called “Yoga for Writers” from Yoga With Adriene.

This week, my governor instated a stay-at-home order, which only allows me to leave home for groceries, medical appointments, family visits, and outdoor recreation (with appropriate social-distancing). Thankfully, my apartment complex has a short walking trail, so I’ve been able to go for walks during my breaks throughout the day. I’ve found that I have more energy to continue my workday when I go for a walk during my lunch break.

These are suggestions based on what I’ve found works for me. I hope this was helpful to you! Tell me how you’re spending your time social-distancing in the comments or on social media — I’d love to hear from you.

May the God of hope fill you with all joy and peace as you trust in him, so that you may overflow with hope by the power of the Holy Spirit. — Romans 15:13

Get Organized! Helpful Tools for Writers

organizationOne of the most difficult parts of any writing project is keeping your ideas, writings, and sources organized. Here a few tips and resources to help you organize your next project.

Outlines

Forget about the Roman-numeral-heavy outlines from grade school and think in lists, paragraphs, images, or phrases — whatever helps you organize your thoughts. 

Outlines are best used for organizing information chronologically, which is great for larger projects like books. However, your outline isn’t limited to words. If you have photos that inspire certain scenes in your story, feel free to paste those into your outline as well. 

Personally, I like using a basic outline written in complete sentences that defines my story from start to finish. However, outlines can be customized to fit your writing style.

Timelines

Similar to an outline, a timeline lays out your story chronologically, giving you a big-picture view of what’s happening in your plot. If you’re a visual person, creating a physical timeline with a roll of craft paper on an empty wall in your home works well. 

When I was 16, I created a giant timeline of a manuscript I wrote so that I could see when everything was happening in the story. I wrote basic plot points on the timeline directly and used sticky notes for smaller events so that I could rearrange them. This helped me understand where the plot was lacking and helped me fill in some holes. (This story is still under construction.)

Planning Softwarewriting organization

There are a ton of free resources available online that can help you plot your story and organize your thoughts and ideas. While there are some paid programs designed specifically for writers, I’ve found that basic project management programs can be easily adapted to fit the needs of a writer. Here are three of my favorites.

Google Drive

Perhaps the simplest and easiest to use, Google Drive is an online storage facility for all of your big ideas. I love creating project folders for my stories because I can have a folder for each piece of the planning process, whether it be inspirational photos, drafts, or brainstorm documents. 

Trello

Trello is an interesting project management platform that allows you to create boards, lists, and cards. I’ve found this site to be particularly helpful when I’m in the early stages of planning a project because you can break your project out into sections via the boards and then assign specific plot points to cards, which can be infinitely rearranged. It’s basically like using index cards, except you can’t spill coffee on them.

Bear

If you prefer something that is really simple and easy to organize, I suggest using Bear. This desktop and mobile app offers both word processing and easy organization. Just use hashtags to categorize your documents. When you need to find something, you can search hashtags to find the document you need. This loose form of organization works great if you are still in the early stages of plotting and aren’t sure exactly how you want to structure your work.

How do you currently organize your writing? I’ve used all of these methods in the past, but right now, Trello and Bear are my two favorites. Once I get through the conceptual stage on my current project, I’ll probably start using a traditional outline.

Happy writing!

Find out more about Emily here.

Difficult Times — Tips For Working Through the Tough Parts of Life

Sometimes life isn’t kind, and it’s hard to focus on your job or your personal projects. Here are some tips to help you work through difficult times.

Just a few weeks ago, my husband and I were involved in a hit-and-run accident with an 18-wheeler. It brushed the side of my Honda Civic and sent us spinning across the highway and flipped us onto the grassy shoulder.

Thankfully, we sustained only minor injuries, but our vehicle was declared an “obvious total loss” by our insurance company.

I’m looking forward to freeing up the space in my brain that has been occupied by this accident. It puts pressure on everything else I have to think about: my personal life, full-time job, freelance projects, and graduate work. I don’t have enough mental energy to give the needed attention to each of these things because the accident keeps overshadowing and crowding them out.

But even when this accident blows over, I know something else will be thrown my way. It seems like life is always trying to trip me up, trip you up, trip us all up. However, I’m learning to change my perspectives, and the first thing I’m choosing to do is replace the worries with gratitude

Count Your Blessings (Instead of Sheep)

Difficult times can be combated by counting your blessings instead of sheep.I’ve been struggling with anxiety since the accident, and my husband’s night-shift job has exacerbated the situation. It’s difficult for me to sleep, let alone focus on work right now.

I was telling my parents about my struggle, and my dad suggested focusing on the miracle of safety and fostering gratitude toward God for protecting me and my husband during the accident.

So that’s what I’ve been trying to do — foster gratitude for the miracle of safety. 

When people ask me about the accident, I praise God for protection. There is something shocking about being the recipient of a miracle, and it isn’t a great feeling. It feels like an out-of-body experience. I shouldn’t be walking or writing or speaking or laughing.

Yet I’m here because of God’s protection, writing with just a slight ache in my back. It isn’t that I’m not thankful or feel undeserving. I just feel shocked and slightly awed. 

The conversation with my parents made me think of the song “Count Your Blessings (Instead of Sheep)” by Irving Berlin.

When I’m worried, and I can’t sleep
I count my blessings instead of sheep
And I fall asleep counting my blessings

I think those lyrics are going to be my motto for this year. I’m going to count my blessings before I go to sleep instead of recounting my worries from the day, and I hope each day will get a little easier as a result. 

Practically, counting your blessings looks like keeping a gratitude journal or speaking prayers of gratitude. Personally, I found that keeping a journal was a good way for me to keep the blessings of each day at the front of my mind. Writing things down really solidifies the good in my mind and gives me a way to go back and recount blessings from the Lord.

Adjust Your Expectations

Difficult times do not mean you have to stop working. Start by adjusting your expectations for yourself.Over the past six weeks, I’ve found that the best way to focus on work is to lower my expectations for myself. Usually, I’m a very quick and efficient worker. I write and edit quickly. I always make sure to make edits and keep projects moving as fast as possible because I know deadlines always close in quickly. 

So I’ve been showing myself some grace and adjusting my expectations. I’ve been intentionally communicating with my supervisor and letting her know I might need help with some things or may not have things done by the end of the day. And guess what? It’s okay. 

Sometimes, the expectations I have for myself aren’t the expectations others have for me. If I need to slow down, it isn’t going to inconvenience anyone terribly or change their opinion of my work. I’m still producing quality work, but I’m taking my time and allowing myself to think and feel and draw my attention back to the task at hand if my mind wanders. 

It’s been difficult getting back to work after the accident and the holidays, but I’m slowly hitting my stride.

I’m not sure what life has for you at the moment but know there is a season for everything. While many of us want to experience uninhibited creativity, that isn’t always an option. It’s okay to be run down. It’s okay to experience both the good and bad parts of life.

I hope you’re able to adjust your expectations and find reasons to express gratitude to God through difficult times. What are you thankful for today?

Learn more about Emily here.

Grow Your Writing Skills — Part III

Polishing your writing is the final step in Ian Lurie’s copywriting course.

In an effort to grow my copywriting skills, I took Ian Lurie’s LinkedIn Learning course “Learning to Write Marketing Copy.” He broke copywriting down into four easy steps: create a plan, free write, write your first draft, and polish your writing. While the course focused specifically on writing marketing copy, I’ve been able to apply his method to fiction writing, blog writing, and even journalism.

For the final blog in this series, I’d like to focus on Lurie’s fourth and final step: polish your writing.

Polish Your Writing

When I first started my job as a promotional writer with Liberty University Marketing, I noticed something almost immediately. Writing only takes up a small amount of my workday. The bulk of my time is spent editing and proofreading my work (and other writers’ documents).

Our editorial process has several levels it must pass through to meet the university’s quality control standards. Because everything that comes from the marketing department must be properly branded, there are very specific guidelines we must follow when creating an email, letter, or advertisement. 

Our editorial team, called quality control, checks for grammar, spelling, clarity, and, of course, our brand. They ask questions like Does this piece sound like it was written by the president of the university? Is this email consistent in tone with our other pieces?

However, before they ever lay eyes on my projects, I need to polish my text to be the best it can be. Lurie suggests taking three steps when polishing your work: get help, edit, and proofread.

Get Help

Always be willing to ask for help when polishing your work. Readers will often catch mistakes that you do not.

No matter what kind of writing you do, it’s always good to have another pair of eyes on your work. If you’re writing a company newsletter, have a fellow employee read over it for you and offer suggestions for improvement. If you’re working on a fictional piece, reach out to a friend who enjoys reading fiction. 

As one of eight promotional writers for my department, I have seven other writers who review my work for me before it goes to our quality control team for proofing. Generally, we try to have two “reads” on our work before we hand it over to quality control. 

This is helpful, especially when I’m writing something similar to what I’ve written before. Every month, I write monthly offer emails. These emails generally advertise similar offers, but I often leave information out because my brain writes on auto-pilot. Having coworkers who are unfamiliar with the material lets me know where I need to improve. They ask questions as both a reader and a writer, offering insight and sparking conversation.

If you cannot find someone to review your work for you, take some time away from the piece. Anywhere from an hour to a few days will give you “fresh eyes” when reading the document, and you’ll find mistakes you didn’t catch while writing. Reading your writing aloud is also a great way to spot errors.

Edit

Editing is making large structural changes to your work, while proofreading is checking for grammar and spelling.

Lurie describes editing as “reorganizing and modifying copy.” Basically, this means you should make large structural changes before worrying about the details of a piece.

When editing, you’re looking for readability and flow. You want your piece to make sense to the reader without them having to work too hard to understand what you’re trying to say. (Many readers will stop reading if the writing is difficult to decipher.) Editing can be as simple as rearranging a few paragraphs to totally reworking sentences. 

At the end of the editorial process, your piece should have a logical flow that gently guides the reader from sentence to sentence. 

Proofread

Proofreading is a little different than editing, though the two often get lumped together. Lurie says proofreading is “correcting spelling and grammar.” Spelling and grammar are difficult for many people. Understandably so.

My suggestion for proofreading is to make it easy for yourself. Always write with spellcheck turned on. Download Grammarly for free to have your work automatically proofread as you go.

Tools are great for proofreading, but they will fail from time to time. That’s why it is so important for you to have a basic understanding of English grammar. I keep a couple of books on my desk at work to help me with proofreading. You don’t have to know everything about English grammar, but using these resources will help you grow more comfortable with it:

  • Merriam-Webster Dictionary — Because spellcheck doesn’t always work the way you need it to
  • The Elements of Style by Strunk and White — Great basic overview of English grammar
  • The Copyeditors Handbook by Amy Einsohn — Excellent resource for mastering copyediting

Never rely solely on built-in tools to proofread your work for you. Always proofread your work all the way through before submitting it to your editor, posting to your blog, or sharing online.

At the end of the day, writing is a skill that you develop. You may be a passionate young writer with many exciting stories to tell, or you may be a seasoned professional struggling against the daily grind. No matter where you are in your writing journey, know that there is always room for improvement. Just remember Lurie’s four steps: plan, pre-write, write, and review.

Follow these four steps, and you’ll see improvements in your writing in no time.

Emily Babbitt is a promotional writer for Liberty University Marketing. She lives in Central Virginia with her husband. Learn more about Emily here.

Grow Your Writing Skills — Part II

In an effort to grow my copywriting skills, I took Ian Lurie’s LinkedIn Learning course “Learning to Write Marketing Copy.” He broke copywriting down into four easy steps: create a plan, free write, write your first draft, and polish your writing. While the course focused specifically on writing marketing copy, I’ve been able to apply his method to fiction writing, blog writing, and even journalism.

This week, I’d like to focus on his second and third steps.

Freewriting

Freewriting is a great idea to develop ideas for your writing project. Whether you’re working on a short story, a novel, or a blog post, jotting down ideas through freewriting will help “free” up your mind and flesh out your ideas. 

Lurie suggests setting a timer for 5-10 minutes and allowing yourself to write without thinking about spelling or grammar. Just write down everything that comes to mind about your topic, even if you end up going down some rabbit trails. Don’t stop writing until the timer is up!

When the buzzer finally rings, stop and step away from your computer or paper for a few minutes before you review your writing. Then, highlight any new ideas that may have sprouted during your freewriting time.

I apply this to my own work, especially larger projects. A lot of my work is quick (i.e., emails, banner ads, social media ads, etc.), but I have several large pieces per month that require quite a bit of cognitive effort on my part. 

Freewriting is a great way for me to get some ideas out on paper, especially if I’m not sure which direction I want to take the piece. 

Writing Your First Draft

Writing your first draft is always the hardest part of starting a new project. Depending on the length of the piece, you may want to break it down into manageable steps for yourself. For example, if you’re working on a novel, take it chapter by chapter or scene by scene. Once you have a goal in mind for what you want to write, set a timer for 45-90 minutes and begin writing!

Writing your first draft is a little different than freewriting because you need to allow your goal to guide your writing. Keep your goal, writing style, and the type of piece in mind. Keeping the type of piece in mind just means that you need to remember the context. If you’re writing a novel, ask yourself: Where does this chapter or scene fit into the rest of my story? 

When writing your first draft, Lurie suggests leaving the introduction and heading for last. This just gives you the opportunity to develop your ideas before you introduce or conclude them. I often leave headers and subject lines on emails for last, and I often wait until I’m done writing body text before writing salutations in letters or direct mail pieces. Having all of the other copy written first gives me a good idea of how to introduce it.

When the timer is up, Lurie suggests stretching for a few minutes, smiling at your accomplishment, and then polishing your writing, which we will discuss on Jan. 2!

About Emily

Emily Babbitt is a promotional writer for Liberty University Marketing. She lives in Central Virginia with her husband. Learn more about Emily here.

Grow Your Writing Skills — Part I

Photo by Lum3n.com from Pexels

In an effort to grow my copywriting skills, I took Ian Lurie’s LinkedIn Learning course “Learning to Write Marketing Copy.” He broke copywriting down into four easy steps: create a plan, free write, write your first draft, and polish your writing. While the course focused specifically on writing marketing copy, I’ve been able to apply his method to fiction writing, blog writing, and even journalism.

This week, I’d like to focus on the first step.

Create a Plan

Have you ever taken a composition and rhetoric class? My first semester of college, I took English 101, which taught me how to research, outline, and write research papers. Throughout my education, I used that model (research, outline, write) for most of my papers and assignments, big and small.

The first step in any writing project is to research or create a plan. While I used a more structured outline for planning academic papers, I’ve found that bulleted lists do the trick for most copywriting and fiction writing projects.

Know Your Audience

Lurie suggests first jotting down notes about your audience. In my work as a copywriter for Liberty University Marketing, I primarily write to Generation Z high school students. Understanding my audience’s needs is important to every email, postcard, and booklet I write.

If, for example, I’m working on a direct mail advertisement, I start by making a list of things I know are important to Gen Z students:

  • Sustainability
  • Diversity and inclusion
  • Fiscal responsibility
  • Hands-on learning opportunities

Photo by Kaboompics from Pexels

And the list goes on. Once I have a list of Gen Z’s priorities, I can brainstorm ways our university can meet those needs. For example, I might write about Liberty’s energy-saving efforts and 40 percent recycling rate to address Gen Z’s interest in sustainability. 

Similarly, if you are writing fiction for children and young adults, it’s important to understand what’s important to them. In a session from Write2Ignite’s 2019 conference, author and presenter Edie Melson said that you need to be reading the current literature on the market. (i.e., If you want to write young adult fiction, you need to read young adult fiction.)

Reading young adult fiction or children’s books gives you an understanding of the types of stories that are popular, but it doesn’t tell you much about your audience. I suggest not only reading popular fiction for your target audience, but also researching your audience so you can understand what is important to them.

Make a List of Collateral Requested by the Client

Collateral is a marketing term used to describe the materials requested by a client for any given project. For example, if I’m working on some projects for College For A Weekend, Liberty’s four-day college visit, I might have 30-40 projects ranging from emails to class schedule booklets to temporary parking passes. However, I believe this step can easily be translated to fiction or even blog writing: make a list of key scenes/ideas.

Some authors write without an outline. They can just sit down and write their stories without any pre-planning. I’ve never been able to write without an outline, even if it’s only a few bullet points. But writing down the key scenes I want to include in my story or the main ideas I want to address in my blog post helps me get from one point to the next without running down a rabbit trail.

Note: An outline is not a binding agreement. You are not obligated to follow your outline once it’s written!

List the Styles that Will and Won’t Work for Your Audience

Now, this idea fascinated me. Until taking Lurie’s class, I didn’t really think about the style of writing I was using in my marketing pieces. But the more I thought about my audience, the more I realized that Gen Z doesn’t like being marketed to. So how am I supposed to market to Gen Z without them knowing they’re being marketed to? (Say that five times fast!) 

Through style.

Photo from Pexels

Most of my pieces are written in a teaching style. That is, they teach my audience about Liberty and then offer a call to action. (i.e., “Did you know you can receive $10,000 in awards and scholarships over four years just by submitting your refundable $250 Enrollment Deposit? We want to make college attainable for you; that’s why we offer generous scholarship packages and flexible payment plans. Don’t wait — submit your Enrollment Deposit today!”)

In creative writing, you need to choose the correct format for your writing — you need to know the purpose. In her session “Writing for the YA Audience” at the 2019 W2I conference, Melson reminded us that we shouldn’t be writing to tell young adults what to think. We should be writing to connect and entertain and then allow the audience to draw their own conclusions about the story, which may or may not be what we intended. 

While your audience may have different takeaways, you’ve given them a reading experience they are invested in rather than another textbook. It’s up to them to decide what to do with the material.

Tune-in on Dec. 5 for steps two and three, freewriting and writing your first draft!

About Emily

EmilyBabbitt is a promotional writer for Liberty University Marketing and specializes in residential undergraduate enrollment. She has done extensive research on Generation Z and has written for school-aged audiences in her work as a promotional writer and through contract work with Growing Leaders, Inc. In her spare time, she enjoys spending time with her husband, taking photos, and cooking. You can learn more about her work by visiting her website, EmilyMarlene.com, or connecting with her on LinkedIn.

 

5 Things Journalism School Taught Me About Writing

Photo from Pexels

I graduated in May of 2019 with a Bachelor of Science in Journalism and immediately transitioned into a career in marketing. I’m still learning the ropes of copywriting, but many of the principles I learned in journalism school apply to both copywriting and creative writing. I’d love to share some of those things with you.

Interviewing Strangers

One of the first skills I learned in journalism school was how to conduct interviews. In class, my professor had us practice interviewing each other before she sent us to the nearby computer lab to talk to other students — to strangers.

Approaching unsuspecting, and potentially unwilling, strangers was terrifying at first, but over time, the action became easier. By my sophomore year, I was excited to interview strangers.

I’m glad I learned to talk to people and ask good questions early on in my education because so much of the program was based on that discipline. Without interviewing skills, many of my news stories would have been lackluster because people are the heart of a story.

My senior year, I wrote a news story about Main Street Lynchburg, Va., receiving new water lines and electrical systems — not the most interesting story in the world.

But when I added quotes from a quirky barista known as “Coco” and an elderly camera shop owner who thinks the project is “experimenting with other people’s livelihoods,” the story took on a new dimension. 

Whether you’re writing a newspaper article or a work of fiction, talking to others will breathe life into your story.

Simplicity is the Key to Good Writing

Most news is written at an eighth-grade reading level. Journalists intentionally write at a lower reading level so news can be accessible to readers. When writing, journalists use simple sentences and words to get their points across. 

Similarly, in copywriting, we use plain English. When writing to a diverse audience, it is best to write plainly and simply because your readers may have different levels of education. (Am I the only one who read magazine ads as a kid?)

While fiction writers have a more specific audience, I still believe simple writing is the best writing because it doesn’t distract the reader from the story.

Transitions are Hard

Copies of the Liberty Champion displayed on my dorm room wall circa 2017

Both transitions in writing and transitions in life are difficult. 

Traditionally, journalists had to write as simple and short as possible to fit their stories into just a few column inches of the paper. That doesn’t matter as much now with the internet being the primary vehicle for news, but there still isn’t much room for transitions in journalistic writing. 

Academic writing is different than journalistic writing. It’s fluffier and lengthier and more formulaic. Every paragraph is supposed to be bookended with an introduction and a conclusion, and every section is bookended with introductory and conclusive paragraphs. And on it goes. 

Journalistic writing doesn’t have the time for paragraphs dedicated solely to transitioning from one thought to the next, so I learned snappy words to transition quickly from one subject to the next without giving my readers whiplash.

Similarly, I learned that transitions in life are difficult. (See how I used the word “similarly” to transition my thoughts?) 

Transitioning from being a high school student with an interest in creative writing to a journalism student dedicated to fact-based writing was difficult. At first, I felt like my creativity was being stifled because of the blandness of journalism compared to the freedom of creative writing.

But as my education progressed, the blandness transformed into a challenge, and I learned to write true stories creatively.

Again, I’m going through a transition from a journalism student to a copywriting professional. My creativity often runs dry because the copy I write is predetermined by my clients. I don’t get to choose my projects or conduct the research myself — it’s all provided. 

Yet I’m learning to incorporate creativity into direct mail pieces and monthly offer emails. And I’m beginning to realize that creativity is not unrestrained. It’s a tool I can apply to everything I write, whether it is client-provided content or a short story from my heart.

Writing is Easy. Editing is Hard.

I never had a hard time sitting down to write my first draft. After completing my research, transcribing my interviews, and framing an outline, the first draft flowed onto the page in a few minutes. 

Going back and editing is the hard part. Now, I don’t mean checking for grammatical errors. I mean cutting out unnecessary words and sentences, rearranging the flow of the story, and sometimes going back to the drawing board.

Usually, my first drafts ran long — around 1,200 words. At my college newspaper, we had a limit of 750 words per article so everything would fit into our 16-page paper. 

That meant I had to cut out about 450 words every week. That’s a big chunk of text (and work)!

The hard part of editing my own writing is admitting to myself that the first draft isn’t perfect. Over time I learned that a first draft isn’t supposed to be perfect!

Once I accept that my writing isn’t perfect the first time around, I can usually effectively cut out a few hundred words. Before submitting my work, I wait a day and reread the piece with “fresh eyes.”

Don’t Waste your Mistakes

You’re going to make mistakes at some point in your writing career, and that’s okay. Whether it’s misspelling a name or overlooking a grammatical error, know that you can learn from your mistakes.

During my time with the school’s newspaper, I made my fair share of mistakes. So I kept a document of my common mistakes on my computer. That way, I could refer back to it when writing my stories. 

I also worked as a copy editor for the school’s newspaper for two years, and during that time, I made some embarrassing mistakes (like overlooking a misspelling on the front page). Making a checklist of things to look for when reviewing your work (or others’ work) is a great way to cut down on mistakes and improve your writing and editing skills.

What have you learned on your writing journey? I’d love to hear about the lessons you’ve learned in the comments below!

 

About Emily

Photo by Jim Smith

EmilyBabbitt is a promotional writer for Liberty University Marketing and specializes in residential undergraduate enrollment. She has done extensive research on Generation Z and has written for school-aged audiences in her work as a promotional writer and through contract work with Growing Leaders, Inc. In her spare time, she enjoys spending time with her husband, taking photos, and cooking. You can learn more about her work by visiting her website, EmilyMarlene.com, or connecting with her on LinkedIn.

 

Emily will be blogging for Write2Ignite on the first Thursday of every month. Her next post will be published on Nov. 7.

 

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