“In the Christian life, one fact is crystal clear: we are at war. It involves every Christian—and collectively the entire Church—and it is a holy war. It does not involve physical combat; it is against spiritual enemies. It is a hard-fought war, demanding everything a believer has and is…To do their part in this war, individual believers must engage the spiritual enemies with the weapons and equipment with which God has endowed them. We can learn about all of this through God’s Word, but His truths are also illustrated through the events that have occurred in human military history. This book uses both, surveying the military history of Israel from Abram’s operation to rescue Lot through the fall of Jerusalem and examining our spiritual warfare in the light of military history and modern military organization.” (From the back cover.)
Write2Ignite featured Dennis Peterson last April talking about his path to publication for his latest book, Combat! With the release of the book in February by TouchPoint Press, Dennis is now on the other side of the process. In this second interview he answers more questions about the book and how he plans to market it.
How did you research the military aspects of Combat?
Having taught history for a number of years, and having conducted quite a bit of research as a history textbook author, I already had a good background in military history. I conducted even more specific research into biblical Israel’s warfare and military theory and strategy by reading copious amounts of material by experts in the subject–ancient historians, Sun Tzu, Jomini, Clausewitz, and veteran high-ranking officers from America’s modern military. I then applied what I learned from that research to the individual’s spiritual warfare.
Do you think of the book as a devotional?
If it is, it’s an awfully long devotional! I see it rather as a Bible study. Each chapter has four or five (or more) discussion questions that relate to the information contained in the chapter.
How are you marketing Combat?
I posted Facebook updates on its progress all along the way, announced its release date as soon as I learned it, announced when it was available for preorder and where, and then announced its actual release. I also had several partners (I guess the term for them now is “street team”) who also promoted it on social media using their platforms, thereby broadening the reach of the news. I also printed business cards that showed the cover on one side and basic ordering information on the back and bookmarks, which also showed the cover and ordering information but also gave a description of the book and information about the author, and began handing out those at every opportunity.
Are you speaking to any groups?
I have spoken in one local Christian high school’s chapel. I am willing to consider more as opportunities become available.
Are you planning on holding bookstore events?
There are several local bookstores that I intend to approach to arrange book signings.
What was different about writing and publishing this book?
The publisher of this book was different than the one for my first book. The previous publisher was an academic publisher that tended to market solely to libraries and schools, and they did little to help spread the word beyond their catalog. The current publisher has posted numerous social media announcements about the book. They even monitored my own Facebook posts about the book and shared them, further broadening the market. They expressed confidence in me and my work, even offering me a contract for my next book! The only negative aspect that I’ve experienced is not having access to my book earlier. The first publisher had the author’s copies to me several days before the book was available to the general public.
Have you had any reviews? Interviews?
I had the first customer review appear on Amazon as soon as the Kindle version was available. It was written by one of my former Basic Composition students, and it made me feel as though all my efforts in the classroom so many years ago actually had made a difference after all, at least in one student’s writing life! “Suite T,” the blog site of Southern Writers magazine, published Part I of a two-part feature story about the book on February 21. Here is Part II of that feature. As for interviews, a reporter for the Greer Citizen newspaper interviewed me and devoted about 1/3 of a page in the paper’s entertainment section to a write-up about the book before it was released.
Thanks, for sharing all of this with our readers. In addition, TouchPointe has contracted Dennis to write his next book which is titled, Christ in Camp and Combat: Religious Work in the Confederate Armies.Ã‚Â Look for an upcoming review of Combat! on this site.
Check out all of Dennis’s books at Amazon.com by searching “Dennis L. Peterson.”
Visit and follow his blog at https://dlpedit.wordpress.com.