Marketing Doesn’t Have to be a Hard Sell I’m sure I’m not the only person to see subject lines like these in my email inbox: Check this out! Sale! New discounts! New Prices! Get it now! Order now! I didn’t ask for them. I don’t want them. Still, they show up,...
This past year has been a special one for the books (pun intended) because I published my first book! As you know, the process is anything but quick, but you can bet that the experience has been rich with lessons that will carry on into my future projects. My...
Marketing a book can be overwhelming! Planning social media posts, website updates, blog posts, mail campaigns, book signings, and speaking engagements can cause an author's head to spin. And then there's that next book to write. And all these tasks occur at the same...