We had a blast with Kim Peterson during last weekend’s Master Class as she taught “Hooks, Queries and Proposals!” While writing these sales pitches can be overwhelming, Kim taught us how to focus our messaging and taught us how to reel in the necessary elements that make up query letters and book proposals. “The topic … More Master Class Wrap-Up: “Hooks, Queries and Proposals”
You should be purposeful about creating your author brand. Consistency in your brand — the way you appear to others — brings a level of professionalism, quality and even trustworthiness to book buyers. … More Your Author Brand, Part 2: Nailing Your Style Guide
I overthink everything. But I knew that Cindy Lynn Sawyer, Wannabe Author of Several Genres, just would not be an appropriate branding title or tagline. As a journalist-turned-marketer-turned-aspiring author, I am diverse in my writing skills. But how do I harness this tangled web of ideas and genres and messaging to create a beautiful, focused … More Your Author Brand, Part 1: Nailing Your Focus
The video clip is adorable. A racoon dips a chunk of cotton candy into water, anticipating the scrumptious morsal. but it disappears! He frantically looks for his dissolved treat, unable to comprehend the science between water and the fluffy confection. This is the inspiration for my picture book. Unfortunately, I discovered that it was extremely … More PB Master Class Takeaway: From Frustration to First Draft
Struggling with building your author platform? Here are a few simple steps to help you get started. … More The 2021 Author Platform: Back to Basics by Cindy Lynn Sawyer